Case study
This unique study hands the mic to the youngest generation.
We ask the questions no one else is, generating current, relevant, and fresh insight.
Understand their motivations, desires, fears and attitudes – straight from the source.
Our approach is 100% transparent. The survey is fully opt-in, private and safe with no PII collected on the youths.
Find out what really engages and excites them through surveys that are built to speak their language.
To get a real picture of today’s kids, you have to go beyond demographics and simply ask them. And with thousands of demographic, behavioral and psychographic data points, that’s exactly what we did. Dive into the hopes, fears, dreams and opinions of the youngest generation and find out exactly how to move them.
Our Kids survey is fully opt-in, private and safe with no PII collected on the respondents. That means you can get good insights that are collected in an ethical and trustworthy way with 100% transparency into your research method.
Got an idea for a product, content, campaign or something else? Kid-proof it by checking whether it’s what they really want. The best products and content are born from listening to your audience – and now more than ever, taking more strategic steps to be risk-averse will pay off.
If there’s anyone who doesn’t hold back when asked their opinions, it’s kids. So when data’s created by the kids themselves, you know it’s the truth. Our survey asks the questions no one else is, to map out the true opinions and feelings of kids and deliver high quality answers.
Discover why some of the world’s most influential agencies and brands rely on GWI.
We love sharing in our customers’ success, and they love sharing their stories. Read case studies from agencies, brands, publishers and businesses of every shape and size to find out how they drive real growth with our solutions.
