Case study
Go further than broad target market analysis. Use tailored research to spot key trends and opportunities for the best return. Get exact figures on your market and the customers within for a precise reading on its true potential.
Find, validate and profile your ideal target segments. Go far beyond demographics with insight into attitudes, interests, perceptions and more. Then map their behaviors to identify the touchpoints that matter.
Check your message is on point before putting spend behind it. Screen and test your ideas among your exact target audience with research that tells you exactly what works and why. Get an inside look at what's sure to have an impact.
Don't make measurement an afterthought. Track the effectiveness of multi-media campaigns from start to finish by combining analytics and survey data. Probe further with tailored studies that assess your impact on real people.
Choose a bespoke solution for tailored answers on your target audiences
Get a clear view of your ideal customer to hone your targeting.
Turn your ideas into winning concepts by testing their appeal before launch.
Dig deeper into your target segments using over 40,000 added attributes.
Track the right touchpoints with a tailored path to purchase.
Measure your brand’s health and performance among your exact target.
Know how to optimize your campaigns by identifying the gaps.
Check your targeting is on point and identify potential new customers.
Tag your digital campaigns and match your findings with deep survey data.
Our research isn't the only thing we customize. We deliver projects of all kinds to the world's leading brands, agencies, and publishers. Tell us what you need and we'll show you why they trust us.
Discover why some of the world’s most influential agencies and brands rely on GWI.
We love sharing in our customers’ success, and they love sharing their stories. Read case studies from agencies, brands, publishers and businesses of every shape and size to find out how they drive real growth with our solutions.
